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WERELDWIJDE NALEVING VAN REGELGEVING

AVG & GOOGLE CONSENT MODE V2 PRIVACYBELEID

GDPR / AVG COMPLIANTGOOGLE CONSENT MODE V2
OFFICIAL STATUTORY DOCUMENTATION • NEXORA SCIENTIFIC B.V.

Privacybeleid & Gegevensbescherming

This Privacy Policy details the policies, protocols, and technical measures implemented by NEXORA Scientific B.V. to protect personal data collected through our online portal, customer account systems, quote requests, and integrated Google cloud services.

Ingangsdatum: 1 Januari 2026
Versie: 2026.1 (EU & Google Audit Standard)
Rechtsgebied: Koninkrijk der Nederlanden (EU)

1. IDENTIFICATIE VAN DE VERWERKINGSVERANTWOORDELIJKE & FG

1.1 Bedrijfsgegevens

NEXORA Scientific B.V. acts as the official Data Controller within the meaning of Article 4(7) of the General Data Protection Regulation (GDPR) for all data processing operations conducted via this website.

NEXORA Scientific B.V.
Chamber of Commerce (KvK): 84920194
RSIN Fiscal Code: 86392014
VAT Identification (BTW): NL86392014B01
Address: Science Park 402, 1098 XH Amsterdam, The Netherlands
1.2 Contact Functionaris Gegevensbescherming (FG)

Pursuant to Article 37 GDPR, NEXORA Scientific has designated an expert Data Protection Officer responsible for overseeing regulatory compliance, handling statutory inquiry requests, and liaising with supervisory authorities.

Direct Contact FG:
Versleutelde vragen: PGP Key op aanvraag beschikbaar
Responstijd SLA: Binnen 48 kantooruren (Wettelijk max 30 kalenderdagen)
EXPLICIT THIRD-PARTY DISCLOSURES

2. GOOGLE SERVICES INTEGRATION & DATA PROCESSING DISCLOSURE

NEXORA Scientific utilizes specific cloud, analytics, security, and advertising services operated by Google Ireland Limited (Gordon House, Barrow Street, Dublin 4, Ireland) and Google LLC (1600 Amphitheatre Parkway, Mountain View, CA 94043, USA). Below is an exhaustive breakdown of each Google service deployed on our platform:

Google Analytics 4 (GA4)

ANALYTICS & MEASUREMENT

Aggregated, privacy-focused measurement of site traffic, page engagement, and user interaction metrics without storing individual IP addresses.

Verzamelde gegevens:
  • Anonymized IP Address (truncated)
  • Browser Type & Resolution
  • Referrer URL
  • Page Navigation Timestamps
  • Device Category
Wettelijke grondslag (AVG Art. 6):Consent (Art. 6(1)(a) GDPR via Cookie Banner)
Bewaartermijn:14 Months (Configured in GA4 Property)
Opt-Out & Controle:Opt-out available via Google Analytics Browser Add-on or by revoking Analytics Cookie consent in our Cookie Banner.

Google Tag Manager (GTM)

TAG ORCHESTRATION ENGINE

Centralized container management to deploy web tags without modifying raw site code. GTM processes no user profiles or behavioral tracking data directly.

Verzamelde gegevens:
  • Container loading signals
  • Technical request headers (no persistent cookies set by GTM itself)
Wettelijke grondslag (AVG Art. 6):Legitimate Interest (Art. 6(1)(f) GDPR for secure script deployment)
Bewaartermijn:Transient / In-Memory Execution Only
Opt-Out & Controle:Not applicable as GTM functions purely as a code delivery mechanism.

Google Ads & Conversion Tracking

REMARKETING & CONVERSION PERFORMANCE

Evaluating campaign effectiveness, measuring successful quote requests or purchase conversions, and displaying relevant B2B advertising.

Verzamelde gegevens:
  • Conversion Event Timestamps
  • Order Value / Product SKU ID
  • Hashed First-Party Data (Google Consent Mode v2 compliant)
Wettelijke grondslag (AVG Art. 6):Consent (Art. 6(1)(a) GDPR for Marketing Cookies)
Bewaartermijn:Up to 540 Days
Opt-Out & Controle:Can be toggled off at any time in our Cookie Consent Banner or via Google Ad Settings (adssettings.google.com).

Google Merchant Center

PRODUCT CATALOG SYNDICATION

Syndicating inventory availability, SKU pricing, and COA analytical product specifications for institutional research procurement.

Verzamelde gegevens:
  • Product SKU catalog data
  • Anonymized click-through counts (no customer PII shared)
Wettelijke grondslag (AVG Art. 6):Legitimate Interest (Art. 6(1)(f) GDPR)
Bewaartermijn:Synchronized Real-Time Inventory Feeds
Opt-Out & Controle:Not applicable (B2B Public Catalog Syndication).

Google Maps & Interactive Dispatch Visualizer

LOCATION & LOGISTICS VISUALIZATION

Rendering our Amsterdam Science Park distribution hub coordinates and calculated EU cold-chain shipping vectors.

Verzamelde gegevens:
  • IP Address
  • Geographic Location Query Parameters
  • Browser User-Agent
Wettelijke grondslag (AVG Art. 6):Legitimate Interest (Art. 6(1)(f) GDPR for logistics transparency)
Bewaartermijn:Session-only processing by Google Maps API
Opt-Out & Controle:Interactive map can be bypassed; text coordinates are always provided directly.

Google reCAPTCHA v3 Security Protection

BOT & ANTI-FRAUD DEFENSE

Protecting contact forms, quote requests, and order submission endpoints against automated spam scripts, credential stuffing, and bot attacks.

Verzamelde gegevens:
  • Hardware & Software Characteristics
  • Mouse Movement & Interaction Signals
  • Session Cookies
Wettelijke grondslag (AVG Art. 6):Legitimate Interest (Art. 6(1)(f) GDPR for cybersecurity defense)
Bewaartermijn:Evaluated instantaneously during request validation
Opt-Out & Controle:Necessary for anti-abuse protection on interactive forms.

2.7 GOOGLE CONSENT MODE V2 IMPLEMENTATIE

NEXORA Scientific strictly enforces Google Consent Mode v2 across all tags. When you visit our website, four fundamental consent signals are communicated directly to Google depending on your selection in our Cookie Consent Banner:

ad_storageBeheert advertentiecookies & identifiers.
analytics_storageBeheert analytische cookies & GA4-tracking.
ad_user_dataControls sending user data to Google for ads.
ad_personalizationControls personalized remarketing ads.

If you reject non-essential cookies, Google tags execute in un-consented mode, transmitting only anonymized functional pings without personal identifiers or persistent cookies.

3. DOELEINDEN VAN VERWERKING & WETTELIJKE GRONDSLAGEN

We process personal credentials, institutional buyer data, order telemetry, and analytical records strictly under the following lawful grounds established under Article 6(1) GDPR:

Artikel 6(1)(b) AVG • Uitvoering van de overeenkomst

Processing necessary to execute B2B procurement contracts, fulfill laboratory dispatch orders, generate official tax invoices, issue Certificates of Analysis (CoA), and provide order status notifications.

Artikel 6(1)(c) AVG • Wettelijke verplichtingen

Processing mandatory under Kingdom of the Netherlands tax law (Dutch Tax Administration 7-year audit retention for invoices under Wet op de omzetbelasting 1968) and European chemical batch traceability mandates.

Artikel 6(1)(a) AVG • Uitdrukkelijke toestemming

Processing based on explicit consent granted via our Cookie Consent Banner or newsletter subscription forms (e.g. for Google Analytics 4 performance measurement or Google Ads remarketing).

Artikel 6(1)(f) AVG • Gerechtvaardigde belangen

Verwerking vereist voor ons gerechtvaardigd belang bij de beveiliging van het netwerk en fraudepreventie.

4. RECHTEN VAN BETROKKENEN

As a data subject located within the European Economic Area (EEA) or European Union (EU), you maintain complete enforceable legal rights regarding your personal records held by NEXORA Scientific B.V.:

Recht op Inzage (Art. 15)

Obtain written confirmation whether your data is being processed and receive a complete copy of all personal records.

Recht op Rectificatie (Art. 16)

Request immediate correction of inaccurate or incomplete institutional account details and tax records.

Recht op Vergetelheid (Art. 17)

Recht om uw gegevens te laten wissen waar wettelijk toegestaan.

Recht op Beperking (Art. 18)

Restrict data processing operations while the accuracy of records or legal legitimacy is being verified.

Dataportabiliteit (Art. 20)

Receive your submitted personal credentials in a structured, commonly used, machine-readable JSON or CSV format.

Recht van Bezwaar (Art. 21)

Object at any time to data processing based on legitimate interests or direct marketing communications.

Hoe uw rechten uit te oefenen:

To exercise any statutory data subject right, submit a formal written request to our Data Protection Desk at dpo@nexora-scientific.com. To protect client confidentiality, we require proof of identity (such as corporate email validation or official identification) prior to processing requests. Requests are fulfilled free of charge within 30 days.

5. INTERNATIONALE GEGEVENSOVERDRACHT

As NEXORA Scientific utilizes Google cloud services, certain anonymized or pseudonymized technical telemetry may be processed on server infrastructure located in the United States or other non-EEA countries.

All transatlantic data transfers to Google LLC are lawfully conducted under the EU-U.S. Data Privacy Framework (DPF), for which Google LLC maintains active certification, and supplemented by the European Commission's Standard Contractual Clauses (SCCs / Model Clauses) under Article 46(2)(c) GDPR.

6. BEVEILIGING VAN FINANCIËLE TRANSACTIES

All online payment transactions (credit card, iDEAL, Bancontact, bank transfers) are transmitted using end-to-end TLS 1.3 cryptographic protocols directly to Stripe Payments Europe, Ltd., certified as a PCI-DSS Level 1 Service Provider (the highest security accreditation in the global payments industry).

Full credit card numbers, CVC codes, and banking PINs are strictly isolated within Stripe's PCI-compliant vault infrastructure and are never stored, processed, or visible on NEXORA Scientific servers.

7. KLACHTRECHT BIJ DE TOEZICHTHOUDER

Without prejudice to any other administrative or judicial remedy, you maintain the statutory right under Article 77 GDPR to lodge an official complaint with a competent supervisory authority, in particular in the EU Member State of your habitual residence, place of work, or place of the alleged infringement.

The primary supervisory authority responsible for overseeing NEXORA Scientific B.V. is the Dutch Data Protection Authority (Autoriteit Persoonsgegevens):

Autoriteit Persoonsgegevens
Bezuidenhoutseweg 30, 2594 AV Den Haag
Telefoon: (+31) - (0)70 - 888 85 00
Fax: (+31) - (0)70 - 888 85 01
NEXORA Scientific B.V. • Office voor Gegevensbescherming
Science Park 402, 1098 XH Amsterdam, The Netherlands
KvK: 84920194 • RSIN: 86392014 • BTW: NL86392014B01 • Email: dpo@nexora-scientific.com